In order to be successful internationally with your company goals and strategies, products and services, you need to ensure you understand the various aspects of leadership within different cultural spheres.
The fact that we all use the same terms worldwide, often conceals our own – largely unconscious – cultural influences. What seems familiar to you, may well come across not only strange in the target market, but entirely inappropriate, and convey a completely different meaning.
Cultural differences have a significant influence on business and management processes. And no two cultures are alike.
We help you become more aware of your own cultural imprint, recognise and manage cultural differences successfully, and make the most of your assets in terms of business success.